Services

Three things, done at operator depth

I concentrate on the three engagements where 20+ years of operating experience changes the outcome. Everything else on this page supports them.

Platform Strategy, Builds & Migrations

From your first custom website to Shopify Plus, NetSuite, and Salesforce migrations. The right platform for your stage, whatever your size.

Get found in Google and cited by ChatGPT, Perplexity, and AI Overviews. Both halves of modern search.

Director-level leadership without the full-time hire. The IT-to-commerce bridge, vendor management, and a P&L owner’s instincts.

Capabilities

These show up inside spearhead engagements or as focused projects. Same operator, same standards, no dedicated sales page required.

DTC Growth & Customer Acquisition: Google Ads, Meta, CRO, and landing page testing built into one acquisition engine that scales profitably instead of buying vanity traffic.
Amazon & Marketplace: Amazon is a channel, not a strategy. Seller and Vendor Central management, listing and A+ optimization, sponsored placements, and Brand Registry protection.
Email & Marketing Automation: Klaviyo lifecycle programs that turn one-time buyers into repeat customers: welcome, abandon, post-purchase flows with real revenue attribution.
Analytics & Data: GA4 done properly: clean event tracking, attribution you can trust, and dashboards that answer questions instead of decorating slides.
AI Integration & Automation: AI tools are only as good as the operator behind them. I deploy multi-agent research, content workflows, and automation that compound instead of collecting dust.
Market Research & Go-to-Market: Market research, brand positioning reports, market sizing, and go-to-market plans for launches and new products. Enterprise depth at startup-friendly prices.

Run the free audit for a data-first starting point, or book a discovery call and describe the problem in your own words.